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Nuflorist is a platform built exclusively for florists, designed to simplify the operational and administrative side of the business so owners can return to what matters most: the flowers.

With features tailored to the floral industry, Nuflorist streamlines e-commerce, delivery, and customer management in a way generic tools never could.

The Challenge

Launching a new SaaS platform in a competitive market required more than functionality.

Nuflorist needed to:

Break through the crowded landscape of e-commerce and business management tools.

Educate florists on how the platform could save them time, reduce stress, and boost sales.

Build a clear brand that would resonate with florists and feel designed specifically for them.

Position itself as the essential modern tool for running a floral business.

The Insight

Florists do not want to spend their days bogged down in business logistics, order flows, and administrative headaches.

They want to focus on creating beautiful arrangements and serving their customers. Nuflorist succeeds because it takes care of the business side, freeing florists to get back to the flowers.

THE SOLUTION - THE SOLUTION - THE SOLUTION - THE SOLUTION - THE SOLUTION -

The Solution

Benamor Galvez partnered with Nuflorist to create a full brand launch that would cut through noise and speak directly to florists:

Branding

Developed a modern, approachable identity system that balanced trust and creativity, clearly differentiating Nuflorist from generic platforms.

Launch Video

Produced a polished, story-driven video that introduced Nuflorist’s value proposition in a way that was both educational and inspiring.

Strategy

Built the go-to-market framework, including messaging pillars, audience targeting, and channel strategy to reach florists where they were already looking for solutions.

The Results

We built a full-service strategy to turn Petland into a local family destination.

A cohesive brand identity

that gave Nuflorist credibility from day one

A cohesive brand identity

that gave Nuflorist credibility from day one

A cohesive brand identity

that gave Nuflorist credibility from day one