JUPITER BIKE

What does it take to turn a promising e-bike brand into a more efficient, higher-converting growth engine?

Client
Jupiter Bike
Scope
Retail & E-commerce
Vertical
Mobility · eCommerce · Consumer Products
Year
2025
02

The problem

Jupiter Bike had the product, the passion, and the ambition.

What they needed was a marketing system capable of matching it.

The business was not looking for a one-off campaign. It needed a connected growth engine that could increase awareness, improve weak channels, and drive sales more efficiently over time.

THE BRAND HAD TO —
01
Increase brand awareness and qualified traffic
02
Improve underperforming social and email channels
03
Drive online sales while lowering acquisition costs
02 · THE INSIGHT

People do not buy the specs first.
They buy the feeling of what life looks like with the product.

For customers to choose Jupiter Bike, they needed to understand more than performance. They needed to see innovation, reliability, and ease translated into an experience across every touchpoint.

That meant the digital journey had to move with the same confidence and fluidity as the ride itself.

BRAND PLATFORM

Make the buying experience feel as effortless as the product promise.

03

The solution

We built a more connected, full-funnel system designed to convert interest into revenue more efficiently.

01
Refreshed the eCommerce site to improve usability and drive stronger conversion performance
02
Developed a full-funnel social strategy powered by original creative and paid media
03
Integrated Klaviyo to launch email flows that nurtured, re-engaged, and converted customers
04
Combined creative and performance strategy so every touchpoint worked harder across the journey
04

Launch direction

Build one system. Make every channel pull its weight.

The rollout focused on removing friction and increasing efficiency across the customer journey.
01
Improved the website experience to keep more users engaged and moving toward purchase
02
Used paid social to generate demand while stronger creative sharpened brand perception
03
Activated email as a revenue channel instead of a passive follow-up tool
05

The outcome

The system produced measurable gains across revenue, efficiency, and on-site engagement.
01
Increased revenue by 114 percent versus the same period in 2022
02
Generated a 2,906 percent ROI on paid social
03
Reduced cost per acquisition by 75 percent to $67.03
04
Increased average time on site by 58 percent
05

Grew returning visitors from 17 percent to 26 percent

Jupiter Bike is no longer just selling bikes. It is scaling a brand built to lead the category.
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